# Consumer use case (B2C)

### Online shopping just became better

Let's say you want to go shopping for some brand new clothes online.

You are now browsing a big fashion store, and the Lemono extension tells you that we are partnered with this shop.

After browsing for some time, your cart is now filled with a thousand dollars worth of items.

Now you want to checkout, and are loading the Lemono browser extension.

Lemono has a '5% off your total cart' deal with the shop.

You have now saved $50 off your total purchase using Lemono.\
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But that is not all.\
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Lemono is earning a referral commission (affiliate) from the purchase you are making.\
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The shop gives 10% back to Lemono, as a commission fee for directing you as a customer to the store.\
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Lemono will then direct 50% of the total commission to your Lemon wallet in LEMONO tokens.

This now means, that you have saved $50 AND earned an additional $47.50 paid out in the equivalent of LEMONO tokens.
